Burma — Hisense VRF Launching in Yangon...
On Oct 16th 2016, Qingdao Hisense Hitachi Air-conditioning Systems Co. Ltd together with Myanmar sole agent held a grand opening ceremony of Hisense VRF showroom and Hisense VRF product launching conference, which is crowned with complete success. The former minister of Presidential Palace, Brig-Gen D.O. Abel, the Chairman of Tah Moe Hnye Chan Thar Group of Companies, Mr. Wang Guoda, the Managing Director of Tah Moe Hnye Chan Thar Group of Companies, Mr. Wang Jiasheng, the Chairman of Sichuan Grand Royal Group, Mr. Yuan Zhiyou, the Deputy General Manager of Qingdao Hisense Hitachi Air-conditioning Systems Co., Ltd, Mr. Zhang Jiren, the Deputy Chief Engineer of Qingdao Hisense Hitachi Air-conditioning Systems Co., Ltd, Mr. Meng Jianjun, and the Sales Director of Southeast Region of Qingdao Hisense Hitachi Air-conditioning Systems Co., Ltd, Mr. Liu Tao attended this activity.
In the morning, We held the grand opening of Hisense VRF showroom. This Hisense VRF showroom is the 4th one that Hisense has built in Southeast Region except the showroom in Indonesia, Malaysia and Cambodia. It is not only a showing room, but also a training room, an after-sale and spare parts service center. With multiple professional functions, fashionable and suitable design, the showroom was highly praised by the attendances.In the afternoon, the Hisense VRF product launching conference was held in NOVOTEL Hotel successfully. More than 300 industry professional consultants, architects, contractors, and owners, witnessed this important moment. All kinds of Hisense VRF products sold in Myanmar were showed and attracted lots of attention, which made Hisense VRF become the principal focus in the present.
In the speech, Mr. Zhang, deputy GM of Hisense/HITACHI explained the internationalization strategy of Hisense VRF, emphasizing the technical strength based on the cooperation with Japanese company, the international advanced quality control standard and our service concept“integrity always comes first”, which is approved by participants. The showroom establishment and the product launching have brought great impact to Myanmar even Southeast Asia VRF industry, greatly enhancing the Hisense brand awareness. At the same time, it shows the determination and confidence of Hisense VRF to conquer the Myanmar market. And for Hisense VRF internationalization strategy, this is a meaningful big step.