Hisense attends AHR EXPO 2023, building a professional brand image

6 02 2023

        AHR Expo 2023 (International Air-Conditioning, Heating, Refrigerating Exposition) opened at the World Congress Center in Atlanta from February 6 to 8. It is the largest professional event in the refrigeration and HVAC industry with the widest product range worldwide. Hisense International and Hisensehitachi participated in the exhibition with Hi-FLEXi Xtreme, Hi-Therma Air to Water Heat Pump, Hisense Hi-ULTRA HD, Rooftop Packaged Unit, High-end Inverter Split, Intelligent Portable Air Conditioner, DC Inverter Window Air Conditioner and other products. Hisense showed its strength to be a leading brand in the HVAC industry with a wide range of commercial air-conditioning and home air-conditioning products, which can meet the one-stop demand for heating, ventilation, cooling, and cleaning in various usage scenarios.

        Hisense products were unveiled with the professional image of Hisense HVAC on-site, adhering to the pioneering concept of development, professionalism, exploring, and providing customers with multi-scene intelligent solutions including Building Central Control, WIFI Smart Control to enhance the professionalism of products in North America.

        Benefiting from the growing scale of local business, Hisense enlarged the meeting area of the booth for better business negotiations. Many customers from the US, Mexico, Argentina, Uruguay and other countries were attracted to Hisense’s booth. Mr. Daniel, a customer from North America, said: “Through the exhibition, we deeply feel Hisense HVAC team’s striving spirit, high morale and emphasis on the new strategy. We are confident to go stronger with Hisense!”

(Hisense Hi-FLEXi Xtreme)

(Hisense Hi-Therma Series)

(Hisense Hi-ULTRA HD)

        Among the products on display, Hisense Hi-FLEXi Xtreme, Hisense Hi-Therma Series, and Hi-ULTRA HD U.S. ducted replacement products fascinated many customers.

        The new office space for Hisense American Home Appliances R&D Center (HARC) was officially opened in Atlanta a few months ago, to stay rooted by localizing its R&D and manufacturing capabilities. Supported by HARC, American Air Conditioning (AC) Training and Promotion Center ran there. Hisense team invited clients to visit the Hisense USA and the AC Training and Promotion Center on-site, so as to shape their perspectives of Hisense’s professionalism in R&D, manufacturing, marketing, and installment.

        The benefits of participating in such international exhibition go beyond promoting brand awareness. In 2023, Hisense will continue to be committed to providing global customers with a full range of Air-conditioning and HVAC solutions and developing the North American market with the help of the AHR. Enhance brand recognition by focusing on key markets, hero products, and premium clients, creating value and joining hands to move forward with all partners as always, to cement a mutually beneficial between both the brand and consumer.