Hisense HVAC successfully held the first Global Partner Conference both online and offline on Sep 8th, 2022. Through the online conference platform, the headquarters presented the contents of the Conference in real time. Overseas branches set up sub-venues in 12 cities around the world, including Milan (Europe), Mexico City (America), Dubai (Middle East and Africa), Vietnam, Philippines, etc. More than 1,200 professional customers from more than 80 countries were invited to attend the Conference.
Alex Zhu, the Vice President of Hisense Group and President of Hisense International, Fei Licheng, the Vice President of Hisense Home Appliances and President of Hisensehitachi, and other Hisense leaders attended the Conference and delivered keynote speeches respectively. Mr. Zhu comprehensively introduced the brand development and global strategies of Hisense, the layout and marketing strategies of HVAC business, etc. to overseas customers, and called for “Moving forward Together and Creating the Future” with global customers.
Mr. Alex Zhu, the Vice President of Hisense Group and President of Hisense International
Hisense has been engaged in overseas business since 1985 and made steady improvements over the past 30 years. In recent years, it has successively sponsored the world's top sports events such as the 2016 UEFA EURO, 2018 World Cup, 2020 UEFA EURO and 2022 World Cup, promoting the global development of Hisense brand.
The HVAC business is one of the core businesses of Hisense Group. In recent years, the overseas market has also rapidly developed with broad prospects. Mr Fei Licheng introduced to customers the market development strategies of Hisense HVAC global business in the future. Hisense HVAC has always adhered to the "market-oriented and customer-centered" business strategy, has met customers' demand for comfortable air with high-quality products, gained the trust of global customers, and achieved its own rapid development. In the future, Hisense HVAC will accelerate intelligent manufacturing and green manufacturing, continuously launch green and energy-saving products, establish a professional and comprehensive brand image in the HVAC field, and create social value and achieve win-win results with customers.
Mr. Fei Licheng, the Vice President of Hisense Home Appliances and President of Hisensehitachi
Facing the complex and diverse global application environment and user demand, Hisense HVAC is committed to developing all categories of air conditioners and providing customers with one-stop solutions. Deng Yuping, the Director of Global Product Management Department of Hisense HVAC, has introduced the product development planning of Hisense HVAC to customers in detail in terms of 8 major technologies and products, including pre-research technology, residential air conditioner, heat pump, multi-split air conditioner, chiller and intelligent control. From 2022 to 2024, Hisense HVAC will successively launch a variety of new products such as R32 refrigerant side flow mini VRF and top flow VRF, PEDF photovoltaic air conditioner, efficient magnetic suspension centrifuge, all categories of ATW heat pumps, EasyPure fresh air conditioner, self-cleaning wall-mounted air conditioner, etc. In addition, Hisense HVAC will also redefine the brand and product identity, upgrade the appearance of the whole series of products, pay more attention to the perfect harmony between products and the environment, and symbolize people's love for life and happy life attitude in Hisense products, forming spiritual resonance between products and users' lives.
Hisense HVAC Products
In the future, Hisense HVAC team will insist on working with customers throughout the sales cycle of brand promotion, supply chain, professional technical, systematic training and installation services to help partners succeed, and definitely create more achievements through closer cooperation with partners for a win-win future.
Hisense HVAC in Milan, Italy