On December 28th, at JW Marriott Hotel Hanoi, Hisense Hitachi held a ceremony to introduce new Hisense VRF products of Hi-FLEXi G+ series to Vietnam market. The event attracted nearly 400 customers attended.
The opening ceremony for showroom and the launch of Hisense VRF by Hisense VRF is an important event, marking the official penetration of Hisense VRF to Vietnamese market. For the first time ever, major partners and customers can experience new products of Hisense VRF at the exhibition, as well as update latest information of Hisense VRF in Vietnamese market.
Speaking at the ceremony, Mr. Liu Tao, General Director of Oversea Business of Hisense VRF factory said that, established on 8/1/2003, Hisense VRF is a joint venture, with expertise in R&D, manufacturer, sales and after-sales service of VRF central air conditioning system.
With 15 years of experience in the field of central air conditioning, Hisense Hitachi had witnessed a continuous sales increase. The average growth per year is over 30%. Especially, in 2017, VRF sales of Hisense Hitachi factory has grown by 50% comparing to the same period last year and reached US$1.5 billion, standing neck and neck with market-leading brand.
Mr. Liu Tao said that, this achievement manifests Hisense VRF product of high reliability, advanced technology and perfection of technical support as well as after-sales service.
At the very beginning of 2017, the company's leadership make the decision to focus on international market as strategic development, by promoting global market exploration, building international business network and establishing 14 representative offices in Europe, Middle-East, Africa, Asia and America.
In addition, the board also proposed to establish completed technical support and after-sales service system consisting of 3 levels: headquarters, regional support center and local team.
"Along with the rising trend of power-saving and smart control, we can forecast that VRF market will continue to have strong growth in the future," Mr. Liu Tao confirmed.
Mr Wang Qi Fei, General Manager of Hisense Hitachi Office in Vietnam talked about the story of Hisense VRF in Viet Nam and new progress in Vietnamese market 。He said: Vietnam is a key market, and after a year of development, we have built a professional local team including sales department, technical support department and after-sales service department. Hisense VRF has reference works in big cities like Hanoi, Ho Chi Minh City, Nha Trang….These works cover State projects, offices, schools, resorts, supermarkets, etc. and other applications.
Showroom and after-sales service center are the milestones of new development of Hisense VRF in Vietnamese market. We have well prepared basic works, such as promoting the brand, building agent channel as well as logistics network.
At the ceremony, Hisense Hitachi has officially launched the new products of Hi-FLEXi G+ series to Hanoi market. This is the central air conditioning product line with outstanding advantages, meeting all needs of customers with capacity of outdoor unit up to 88HP.
Mr Vo Dinh Hien, General Director of Hisense Hitachi Office in Vietnam had introduced Hisense VRF products.